Summit Outdoor Gear
Design a website header that changes based on the user’s location or time of year, featuring different landscapes.
April 2023
Summit Ridge Outdoors’ reimagined look emphasized rugged elegance, resonating deeply with adventurers.
PeakVista Outdoors, a startup specializing in high-quality outdoor adventure gear, needed a bold and adventurous brand identity to stand out in a competitive market. The challenge was to create a visual identity that resonated with outdoor enthusiasts while reflecting the durability and reliability of their products.
Deliverables
Color palette and typography guidelines
Brand patterns and iconography
Packaging design for gear and accessories
Social media templates and digital assets